Yeni Model VIP: brand, site and ads
Positioning, brand kit, website with admin console, and Google and Meta ads for Yeni Model VIP, a boutique exam prep course.
The problem
Yeni Model VIP is a boutique exam prep course built on small groups. It needed a clear position, a brand and a website that tell that story, and a steady way to reach students. Registrations, including for the scholarship exam, were also taken by hand.
What we built
Brand positioning
A clear position as a boutique, personal course: few students, high focus.
Brand kit
A brand kit that carries the boutique, VIP positioning.
Website
A website that presents the course and its approach.
Admin console
The course team adds and updates the site's content themselves.
Scholarship exam registration
Students register for the scholarship exam online, and every registration lands in the admin console.
Ad campaigns
Google and Meta ad campaigns that bring students to the site.
The outcome
The course now has one clear story, from positioning to brand, website and ads. The ads brought in 100+ applications and reached up to 40,000 people. Content and registrations, including the scholarship exam, are managed from one admin console.
Results
up to
Client testimonial
“Going digital has made our work genuinely easier. Scholarship exam applications now land straight in our admin panel, and we update the website content ourselves. The branding fits us perfectly, too; it really captures our boutique, personal approach.”